OK, so with the tech wars at a head and everybody scrambling to get their hands in the new media distribution/advertizing game, I think it's fair to say that no one really knows quite what kind of pot they could be sitting on. That's a godsend for startup companies like Mahalo, who can use that ambiguity to raise their own sort of socio-political status as an actual company dedicated to acting in this new space, thereby attracting the attention and investment of an ever-growing pool of suitors.
The internet IS the future of media and has been for nearly two decades; it's just taking some time for us to adjust to it. The unfortunate part for everyone else is that if you aren't on the train already, it moves at light speed and is very difficult to catch.
Now I know all you apple lovers out there are going to hate this, but I think Microsoft is coming back in a big way. After the release of an impressively stable operating system (Windows 7), a plethora of Bing-related advertisments and favorable reviews (especially in light of google's recent algorithm change), and not to mention they just bought skype, which if used in the right way, could serve as the future of telephones if they (here's looking at you, Bill) have the balls to release the Skype phone in the US, Microsoft is looking more like the reliable, forward-looking company that we all don't remember from the 90s.
Plus their CEO just keeps giving his money away, which puts him in pretty good favor with, well, most everybody.
Don't get me wrong, apple innovation is at the heart of the tech revolution, but their penchant for over pricing and under powering is going to bite them in the ass hard in the next few years. Unless they can continue to create new and exciting products that every consumer must have, which is practically their only draw at the moment, then the company fails.
Another factor? I had the original iPod, and guess what, it had a firewire port. Wtf happened, apple?
Any way you look at it, I'd rather be looking into a Window than an Apple, cause at least if the glass is dirty I can clean it; how do you clean an apple?
This has implications that are broader reaching than the companies themselves, though there are no better figureheads than the aforementioned to hog all the spotlight and blame. Oh, no wait, now google wants a piece.
I've been mulling over all of this since building my own computer, which seems like a geeky thing to do until you realize the the computer is to this generation as the canvas was to 19th century Europe. I can't create art without my machine, and as crippling as it may seem, that's the future we are faced with.
However, and it's an important one, through my machine, my window, I have the audience of the world. If the content is inspiring and the will to create is constant and prolific, there is nothing stopping me from success. Me, you, the next-door neighboor, the kid you've never met who has your eyes but lives in India; the opportunity to express yourself has NEVER been this open. All you have to do is build a machine and let it become an extension of yourself and your work.
Between PC and Mac, I guess the real point of the matter is that if you're a builder, there's no other (legal) choice. But I swear that's not why I switched sides. I mean shoot, I have an iPhone too.
AND THE REST:
I need your help! Which is a better way to learn, #1 or #2?
Leave me a comment so I know which to keep doing.
Peace & Love.
No comments:
Post a Comment